Fractional CMO

Jumpstart your brand’s marketing initiatives with a dedicated Fractional Chief Marketing Officer (fCMO). With our fCMO services, we alleviate the need to hire an in-house expert, keeping costs low while still implementing a dedicated brand-aligned partner to strategize and oversee your marketing teams, campaigns, and overall brand performance.

KEY OUTPUTS

  • Facilitated Sprints
  • Roadmap Management
  • Team Coordination
  • 60-Minute calls
  • Performance Monitoring
  • Budget Management
  • Campaign Review/Approval
  • Channel Optimization
  • Monthly Reports

OUR GOALS

  • Identity Marketing Opportunites
  • Ensure Brand Alignment Between Vendors
  • Enforce a Streamlined Marketing Strategy
  • Implement Marketing Structure into Lean Businesses

DURATION:  6 Month Minimum Committment 

How It Works

Facilitated Sprints

Accelerate progress with focused, goal-driven marketing sprints. We lead structured working sessions with your team to solve problems, unlock creative ideas, and make tangible progress in short, productive cycles.

 

Roadmap Management

Never lose sight of the bigger picture. We build and manage a dynamic marketing roadmap that aligns every campaign, launch, and initiative to your growth goals—keeping everyone on track and moving forward.

Team Coordination

We become the bridge between your internal team, contractors, and external agencies—aligning efforts, removing bottlenecks, and ensuring your marketing engine runs smoothly and efficiently.

60-Minute Calls

Strategic clarity, without the fluff. Our weekly or bi-weekly 60-minute calls provide the dedicated time needed to align, problem-solve, review progress, and make quick, effective decisions.

Performance Monitoring

Data without direction is useless. We continuously track your marketing KPIs and key campaign metrics to identify what’s working, what’s not, and where we can quickly pivot for stronger results.

Budget Management

Maximize every dollar. We plan and oversee your marketing budget across channels and vendors, ensuring smart allocation, real-time oversight, and measurable return on investment.

Campaign Review/Approval

Get expert eyes on every asset. We review creative, messaging, and media plans to ensure consistency, alignment with strategy, and readiness to convert—so your campaigns hit with impact.

Channel Optimization

We don’t just set it and forget it. From paid ads to email flows and social content, we assess channel performance regularly and make real-time adjustments to improve conversion and efficiency.

Monthly Reports

Stay informed without getting overwhelmed. Our monthly reports distill the numbers into actionable insights, with clear visuals and strategic takeaways to help you make smart decisions quickly.

Strategies We’ve Done:

How We’re Different:

 

At TC Creatives, we are committed to helping new businesses succeed. If you are a bootstrapped business, we offer self-paced workbooks that allow your team to work on your messaging in-house. Learn more at https://store.tc-creatives.com.

Testimonial

We very much appreciated their expertise. We like when our service providers can teach us new ways to grow our brand. It was clear from their professional experience and attention to detail that they were the right partner.

We were provided high-quality deliverable that provided in-depth research about our industry, competitors, demographics, and strategy to optimize product success. The deliverable was very informative with relevant data to help inform our strategy. Furthermore, TC Creatives provided clear instructions on how to improve our marketing such as switching vendors, focusing on first-party data tracking, and other actions.

This anchor document has already been used as a guide and informative document for other marketing vendors to support our product launch. A document of this caliber can be used a dozen different ways to serve as a North Star for any marketing-related efforts.

– Devian Wilcox, Founder at First Holistic Wellness

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