YANCI NA WEBSITE DESIGN AND DIGITAL MARKETING
Yanci Na is a luxury charm jewelry business created to empower, embolden, and encourage. After becoming permanently disabled, owner Natalie decided to open a jewelry business that would uplift others the way that the jewelry had uplifted her.
We worked with Yanci Na to build a website and media that helped position the brand strongly against competitors at launch.
I. Web Design
We design a minimalist e-commerce website for the launch of the jewelry brand. Micro-interactions and simple colors were used to draw focus to the gorgeous jewelry pieces.
II. Media Production
We produced a photo campaign showcasing inclusion, one of the brand top values. A light hearted, fun video campaign was created to showcase the jewelry while establishing a playful, friendly message.
We produced social media and email marketing templates to help strengthen the visual branding and create consistency throughout the marketing.