GEEK SWIM BRAND DESIGN
Geek Swim is a swimming school revolutionizing the world of swim training and coaching.
We worked with Geek Swim to create a memorial brand identity that was gender neutral and attractive to the target audience.
For this scientifically-backed swim school, we recreated a fun, simple brand. The symbolism of waves was used to create minimally styled elements throughout the logo and marketing material. A soft, gender-neutral color palette was used to appeal across demographics.